
Kunro
Aromas to evoke memories of journeys taken. Kunro captures Japan's seasons, the slow passage of time, and classic landscapes.



Premium Incense
Savor the unforgettable experience of Japanese incense perfection

Traditional, yet timeless
At Shoyeido we primarily use aromatic woods and medicinal plants. With refined aesthetics and proficient skills, our blenders bring forth the best fragrance these ingredients have to offer.
Obituary Notice - Passing of our President, Masataka HATA
It is with great sadness that we announce the passing of our President, Masataka HATA, on August 9, at the age of 71. We are deeply grateful for the kindness, support, and friendship extended to him throughout his life, and we share this news with heartfelt respect.
Mr. Masataka HATA was the 12th-generation President of Shoyeido Incense Company, founded in the early 18th century with over 300 continuous years of history. Mr. Masataka HATA continued the family legacy, offering high-quality incense, both traditional and modern.
In accordance with the family's wishes, we kindly request no condolence gifts.
August 2025
SHOYEIDO INCENSE CO.

Koh Senshu
In this painstakingly researched and gorgeously illustrated deluxe softcover edition, Shoyeido's distinguished 12th-generation President, Mr. Masataka Hata - a world-renowned expert on fragrance and incense - reveals the history and cultural significance of incense in Japan throughout its historical epochs.
Tamayura Low-smoke Incense Series
Tamayura is the latest low-smoke incense series from Shoyeido. Featuring gentle scents with a range of bright to traditional profiles.
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Kyo-hiyori "Aura" Low Smoke Incense
Regular price $11.95 USDRegular priceUnit price / per -
Kyo-matsuba "Shadow" Low Smoke Incense
Regular price $17.95 USDRegular priceUnit price / per -
Kyo-no-ume "Spring Mist" Low Smoke Incense
Regular price $14.95 USDRegular priceUnit price / per -
Kyo-murasaki "Whisper" Low Smoke Incense
Regular price $24.95 USDRegular priceUnit price / per -
Kyo-no-kumo "Cirrus" Low Smoke Incense
Regular price $29.95 USDRegular priceUnit price / per
New Xiang Do Gift Set Boxes!
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Xiang Do Gift Set D - Agarwood, Sandalwood, Palo Santo, & Hinoki
Regular price $49.95 USDRegular priceUnit price / per -
Xiang Do Gift Set A - Rose, Lotus, Lavender, & Citrus
Regular price $49.95 USDRegular priceUnit price / per -
Xiang Do Gift Set C - Peppermint, White Sage, Marine, & Frankincense
Regular price $49.95 USDRegular priceUnit price / per -
Xiang Do Gift Set B - Grapefruit, Mixed Berry, Forest, & Vanilla
Regular price $49.95 USDRegular priceUnit price / per